Social Media During the Holidays
During the holiday season consumers are flooded with messages of sales from all different types of companies.
How do you make your message stand out?
The best way to effectively reach your customers is to create a consistent message throughout your entire marketing plan. Make sure you have a common design theme and message with every piece of marketing you do.
It is also important to create a dialogue with customers, ask them what their favorite gifts are or what’s on their wishlist this year. Remember to have a mix of fun and conversational messages mixed in with posts geared towards products and sales.
Get people talking during the event. Snap some photos of sale products and post on your social media accounts. Ask your followers to tell their friends.
Social media is a low cost and effective way to reach your customers this holiday season, so take to your keyboard and help spread the message about holidays at the bike shop.